Day: August 7, 2025
Why Branding Begins With Your Team Culture
Why Branding Begins With Your Team Culture written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, guest host Sara Nay talks with Rhea (“Ray”) Allen, president and CEO of Pepper Shock Media and host of the Marketing Expedition Podcast.…
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Colorado-based Osprey among several outdoor gear companies relying on brand ambassadors
You don’t have to be young, a famous athlete — or even an actual athlete in some instances — to qualify as a brand ambassador for an outdoor gear company. Brand ambassadors might be out of their twenties, working full-time jobs while they pursue their outdoor recreation on weekends, campaigning for conservation, fulfilling their dreams…
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